In many ways DataGen was the best kept secret, they were the experts, the experts perhaps only a few people knew about, and they wanted to change that. They wanted to be recognized and sell more and impact the healthcare system.
As a for-profit spinoff of a non-profit association, DataGen stands with one foot in each world. The firm creates highly sophisticated data analysis tools that help providers navigate an uncertain payment landscape. But its academic orientation leaves it ill-prepared to pursue commercial success.
The enhanced profile has helped DataGen gain new customers, and solidify the company’s standing with its older clients, as well.
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